MYSTERIOUS LOCAL STORE
  • 2024.06.08 - 2024.12.31
  • HiKR Ground 4F

Mysterious Local Store

The Mysterious Local Store is an experience-focused
exhibition space designed to provide Korean local
content. The space highlights the different charms and
characteristics of Korean cities all in one place.

Consisting of four different themes -- EAT, REST,
PLAY, and SHOPPING - you can explore the major
content of each region through various experiences.
You can draw pictures while imagining the taste of
local foods; take photos of popular tourist attractions;
experience festivals through games; and find joy
in discovering products representative of each region.

As such, the Mysterious Local Store provides a unique
experience that cannot be enjoyed elsewhere. You can
enjoy local brands, tourist attractions, and festivals all in
one place, HiKR Ground.

EAT

The theme 'EAT' presents popular foods and related
brands that you can discover in different regions of
Korea, meeting your expectations.

BUSAN CARAMEL embracing the sea
Busan Pork Soup Instant Noodles
Gangneung Cloud
GGULGUNDAL Honey
Popa Chip
GEUMPUNG Brewery Makgeolli
REST

The theme 'REST' will introduce you to beautiful and
popular spots ideal for relaxation, where you will
discover the unique charm of each region in Korea.

Wando Arboretum
Geumseongsan Ancient Tombs
Byeolmaro Observatory
Jeongeup Gujeolcho Theme Park
Oksunbong Suspension Bridge
PLAY

The theme 'PLAY' will introduce representative
annual festivals within each region for those
looking for some fun.

Yeoncheon Paleolithic Festival
Jeongnamjin Jangheung Water Festival
Imsil N Cheese Festival
Yeongdeok Snow Crab Festival
Miryang Arirang Festival
SHOPPING

The theme ‘SHOPPING’ will feature flagship tourism
products and their brands for those wanting to
explore travel destinations through local products.

Booyonghyang Incense Stick
Naturally Dyed Scarf
SUNGSIMDANG
ULLA
COCORI Hand Wash

GUIDE MAP

GUIDE MAP Image

HiKR GROUND

Address 40, Cheonggyecheon-ro,
Jung-gu, Seoul,
Republic of Korea
Closed days Every Mondays
E-mail hikr@knto.or.kr
Contact 02-729-9497~8
Operating hours 1st, 5th floor: Mon-Sun 10:00-19:00
2nd-4th floor: Tue-Sun 10:00-19:00
Last admission until 20 minutes
before closing time.

HiKR STATION

Address 271, Gonghang-ro,
Jung-gu, Incheon,
Republic of Korea (B1)
Closed days The last Wednesday
of every month
E-mail hikrstation@knto.or.kr
Contact 02-729-9499
Operating hours 10:00 AM - 7:00 PM
Last admission 20 minutes
before closing.